Senate House hosts showstopping homage to capital at London Fashion Week AW24
Senate House was proud to strut its stuff at London Fashion Week as the influential global event returned to our historic venue to showcase a stunning winter wardrobe by fashion brand SRVC.
The fashion show followed the success of another breath-taking London Fashion Week highlight held in our marbled Crush Hall in February 2023.
Realising the brand’s vision
Our versatile spaces were an inspired backdrop for SRVC’s sumptuous Autumn Winter 2024 collection, “HUMAN RESOURCE”.
Senate House's 210-foot Portland Stone facade towered over a succession of futuristic, structured silhouettes and vibrant accessories inspired by Londoners and the metropolis.
Built in the 1930s by famed London Underground architect Charles Holden, our building is an impressive Art Deco statement on the skyline and its rich wartime history and heritage helped shape the city.
Deckline: Our Grade II listed venue was the perfect backdrop for an event of this magnitude.
Three of London’s ubiquitous red double-decker buses were transformed into a runway in a further nod to the capital.
Event organiser Sophie Kanny says SRVC was drawn to our retro-futuristic aesthetic which she compared to the architecture of Batman’s fictional home city of Gotham.
Senate House in fact, perhaps unsurprisingly, has very close ties to the Batman franchise - as both the Batman Begins and Dark Knight Rises films used our spaces extensively for filming.
“The theme of our clients’ show was ‘Rush Hour’," explains Sophie. “They wanted something that would evoke big cities, rushing to get to your job, being in a hurry to get dressed, and they loved the fact that Senate House looked like Gotham City.
Senate House offered the vibe that they wanted and when they saw it, they loved it.
Staff arrived at 4pm the day before the fashion show to begin setting up, and the building was soon buzzing with excitement, before final preparations began early the following morning.
A runway was stretched up and down each bus' stairs, with all three vehicles parked in a horseshoe shape on the Senate House grounds.
Bus seats were transformed into a front row for London's glitterati, with some 200 guests gathered to take in SRVC’s beautiful designs, as models weaved in and out of the vehicles.
Sophie says she has enjoyed working with our hardworking events team.
“Working with University of London staff was really smooth. The reply I got was really fast and I haven’t had to wait to get a reply from anyone when I had questions. It’s been a dream so far,” she reveals.
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With its enduring charm, central location and large portfolio of outdoor event spaces, Senate House has played host to some of the city’s most prestigious events. We cater to a vast range of events, from conferences, banqueting, training events and awards ceremonies to film shoots, with our historic London venue featured in numerous blockbuster films and acclaimed TV dramas.
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University of London Venues with SRVC Studio Ltd. and Experiential H host London Fashion week
This page was last updated on 24 April 2024