European Business Contexts
This module will explore aspects of the European political, economic, social and cultural context that are relevant for managers doing business in Europe. It will begin with an introduction to Europe's institutional framework, and the history of European integration. It will then introduce students to key features of Europe's business environment such as the Single European Market, competition policy, labour policy and monetary union. Case studies will explore these trends in particular industries such as transport, energy and high tech. Students will also be engaged in discussions over Europe's place in the world and future structural changes.
Taught in English